Named Account Marketing: A New Way to Open Sales & Close Business

February 12, 2016

Posted by Kelly Snyder. Published in Tips and Tactics

This article was originally written by Kelly Snyder of 90octane, and BMA Colorado President-Elect. To read the full, original version, click here.   As marketers, we’re not just interested in...

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My Top Four Takeaways from Carlos Hidalgo’s New Book, “Driving Demand”

February 04, 2016

Posted by Tarah Speck. Published in Tips and Tactics

Demand generation has become as popular a term as “content marketing” among marketers. For those who implement it effectively, the results are transformational, but for those who don’t,...

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Be More Linked In

February 03, 2016

Posted by BMA Colorado. Published in Member Benefit, Uncategorized

Another great member benefit...BMA’s basic tenet is outstanding education, networking and professional development.BMA Colorado has a strong LinkedIn Group...the one social network essential for business...

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Greet & Meet: February 2016

February 03, 2016

Posted by BMA Colorado. Published in Greet & Meet

Welcome to our newest BMA members, and many thanks to our continuing members who have renewed, showing their commitment to BMA and the B2B marketing profession!NEW MEMBERS, January 2016:Beth Ary, Sr. Storyteller,...

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BMA Beat: February 2016

February 03, 2016

Posted by BMA Colorado. Published in BMA Beat, Uncategorized

By Marilee Yorchak, CAE BMA members on the move!  Congratulations to Janna Vance, Hyper Dog Media, who recently got a promotion to Director of Operations.  Jason Winston also got a promotion to Director,...

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Tracked Educational Hours

January 05, 2016

Posted by BMA Colorado. Published in Member Benefit

Another benefit of belonging to BMA...BMA’s basic tenet is outstanding education, networking and professional development.In the calendar year 2015, BMA Colorado presented over 90 hours of continuing...

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Greet & Meet: New and Renewing Members

January 05, 2016

Posted by BMA Colorado. Published in Greet & Meet

Welcome to our newest BMA members, and many thanks to our continuing members who have renewed, showing their commitment to BMA and the B2B marketing profession! NEW MEMBERS, December 2015:Maggie Bartlett,...

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BMA Beat: January 2016

January 05, 2016

Posted by BMA Colorado. Published in BMA Beat

 By Marilee Yorchak, CAE BMA members on the move!  Lauren Rerucha is now Development Marketing Manager with WellBiz Brands, Inc.Many thanks to Laurie Shields of Laurie Shields Design, who has...

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Long-Term Members Know BMA is THE Place to Be

December 23, 2015

Posted by Marilee Yorchak. Published in Member Spotlight

As we approach this season of gratitude, it is with much pleasure that we recognize the 34 B2B marketing professionals who have been members of BMA Colorado for ten years or longer.  They bring a sense...

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Master Yoda's Tenants of Modern Marketing

December 21, 2015

Posted by Tarah Speck. Published in Tips and Tactics

This article was originally written by Brooke Wylie of Faction Media, a BMA Colorado Gold Trustee. To read the full, original version, click here. You might have heard of a little film series called Star...

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