NEW ANGLE, NEW LENS ON B2B MARKETING

WHO: BMA Colorado: Regional B2B Marketing Conference

WHAT: In the face of constant change, marketing professionals and businesses are craving insights on where B2B marketing is heading in the next few years.

At BMA Colorado’s conference, Sightlines, three marketing visionaries in the B2B marketplace will deliver critical insights and opinions on the future of B2B marketing where they will discuss the newest marketing strategies and exciting technologies evolving the industry, the potential impact to your business, and how you can take advantage of them.

Discover emerging business and social trends, and inspiration and advice for evolving solid business strategies from:

• Coming from Google Headquarters in Redmond, WA, Casey Carey, director, Google Analytics Marketing, will discuss the upcoming five defining digital shifts that will affect every business.
• The latest trends and how they impact your business presented by Maxwell Luthy, director of Trends and Insights from Trendwatching Headquarters in New York City
• Co-author of Experiences: The 7th Era of Marketing and noted content marketing expert, Carla Johnson, will show us how to leap from product talk into content-driven experiences showcasing examples of B2B companies already focused on customer-centric strategies.

The B2B conference will also provide plenty of time to meet, mingle, and network with B2B marketing professionals and an end of day networking reception. Learn more here.

WHEN: Friday, September 11, 2015
8:30 a.m. – 5:00 p.m.

WHERE: The Westin Hotel, 10600 Westminster Blvd., Westminster, CO 80020

DETAILS: Registration deadline—September 4, 2015
Group rate—4 people, one of which must be a member: $800
Member: $249, Non-yet members: $299
Online registration click here.

MEDIA CONTACT: Robin Lybarger, 303.941.7213, [email protected]