BMA Colorado Education
Besides our well-attended keynote meetings, roundtables, webinars, and seminars, BMA Colorado has a strategic alliance with the University of Denver's Daniels College of Business to serve our members professional development needs. DU offers a robust variety of professional development opportunities, whether custom corporate, certificate, or master's programs.
You also can access educational development resources on the BMA International web site, www.marketing.org.
BMA International partners with Business Marketing Insitute (BMI) to offer a certification program. BMI provides three online modules leading to B-to-B marketing certification: Marketing Skills Assessment (MS/A), Marketing Skills Builder (MS/B) and Marketing Skills Certification (MS/C).
The multi-module program emphasizes business-to-business promotional tactics. The Marketing Skills Assessment module measures the B2B marketing manager’s background knowledge, skill levels, and overall competency. The Marketing Skills Builder is a personalized training program, custom-developed from the results obtained in the Skills Assessment Module. The Marketing Skills Certification tests and certifies the marketing manager’s knowledge and skills. Although both Marketing Skills Assessment and Marketing Skills Builder modules are study and practice tools used in preparation for the MSC examination, test-takers may take the certification exam without prior use of the MSA/MSB tools.