Regional Event

B2B Rising: The Revolution in Marketing Leadership

Online registration is now closed.  To secure a seat, contact Marilee (303-607-9957) directly.

"A joint study by the BMA and Forrester Research…found 97% of B2B marketers are doing things they have never done before as part of marketing, and 34% said they feel 'overwhelmed' by change." (BtoB Magazine)

In response to these changes, the Colorado Chapter of the Business Marketing Association (BMA Colorado) is hosting ‘B2B Rising: The Revolution in Marketing Leadership,’ a 1/2-day regional conference for business leaders focusing on navigating the new marketing landscape.

Title Sponsor

This regional event is part of a global conference series designed to help B2B marketers share and learn from each other about effective strategies, tactics and creative ideas for growing their respective organizations.

That's where the experts come in.

Speakers will tackle questions about what marketers need to know to survive and even thrive in these fast-changing marketing times. You'll hear from the people who strategize, execute and deliver on marketing initiatives. Keynotes, panel discussion and TedX-style presentations will keep you riveted and challenge you to succeed.

An event you can take home with you.


  • Mark Sanborn, CSP, CPAE, President, Sanborn & Associates, and author of "The Fred Factor" - 2 million copies sold
  • Al Maag, executive director for the Business Marketing Association, principal marketing & communications consultant for MaagComm+ and retired chief communications officer for Avnet, Inc.
  • Kare Anderson, founder of the Say it Better Center, Emmy-winner and columnist for Forbes and Huffington Post
  • Aaron Kennedy, CMO, State of Colorado
  • Todd Wilms, Head of Social Business Strategy at SAP
  • Maegan Fisher, Sr. Account Manager, B2B Markets, Google
  • Bryan Kramer, President & CEO, PureMatter
  • Brian Moran, CEO, Brian Moran & Associates;  former Exec Director of Sales Development, Wall Street Journal


  • Marketing Executives
  • CMOs
  • Mid-career Marketers
  • Market Insight Professionals
  • Interactive Marketing Professionals
  • Ad Agencies, Marketing Technology and Service Providers
  • Young Marketing Professionals




Current Sponsors:


Additional Sponsors:

  • Demandbase:  National Sponsor
  • Silverpop, Supporting Sponsor
In-Kind Sponsors:
  • FastLane Productions - AV Sponsor
  • Harmonic Media:  Signage Sponsor
  • Henry Wurst:  Direct Mail Sponsor
  • Kimball Productions:  Video Sponsor
  • Laurie Shields Design:  Graphic Designer
  • ROI Communication Solutions: Event Production Sponsor 






Thursday, September 19, 2013
  12:30 to 6:30 p.m.


Embassy Suites Denver-Downtown, 1420 Stout St, Denver, CO 80202

11:30 am - New Member Orientation
12:30 pm - Registration & Networking
1:00 - 5:00 pm - Conference
5:00 - 6:30 pm - Cocktails & Networking

View a map


  • BMA Member: $99
  • Not-Yet Member: $129
  • Group Plan for 4 (must include one BMA member): $325


Deadline: 9/16/2013
Maximum Attendees: 200

Event Sponsors

  • Demandbase
  •  Tier 1 GOLD Burns Marketing
  • Kimball Productions
  • Henry Wurst, Inc.
  • Harmonic Media
  • ROI Communication Solutions
  •  Tier 3 - BRONZE  Silverpop
  • Fastlane Productions
  • Laurie Shields Design