| Toby Gadd, Montage Graphics, 970-484-2330, tgadd@montagedigital.com - Personalized Direct Marketing: Get Started Now—Without "Analysis Paralysis"
- Personalized Marketing in a Cross-media World
- "The Audience of One"—Creating Personalized Marketing Messages
- Improve Direct Marketing—Maximize Use of your Customer and Prospect Data
- Improving Response Rates and ROI with Personalized Direct Marketing
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| Barry Seidenstat, Multimedia By Design, 303-756-3643, barry@multimediabydesign.com - Return On Investment? Actually it's all about Return On Event! (Using the Event Success Process to achieve strategic business results and measure return on event investment.
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| Robin Seidner, CBC, CopyDiva, 303-819-5567, robin@copydiva.com - Writing persuasive web content (1 hour intro or 1/2-full day seminar)
- 10 ways to improve your web site user experience (60-90 minutes)
- Marketing communications tactics: getting the most out of your collateral materials
- From search engine success to conversion success: creating content that converts (1 hour to 1/2 day)
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| Jerry Sexton, CBC, PGM Integrated, 720.875.2234, jerry@pgmintegrated.com - Multimedia production management
- Making web sites work for you
- DVD in a trade show environment
- Marketing for the bio-medical industry
- Making the web work for you
- New media marketing
- Videowalls in a trade show environment
- Online education and training
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| | Robin Ashmore, Amélie Company, 303 832-2700, robin@ameliecompany.com - US Companies Going Global
- Cultural Differences between France and the US
- New Entrants to the US Market
- International Market Testing
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| Ron Kahan, CBC, I. Kahan Loyalty Marketing, 303-907-7221, ron.ikahan@gmail.com - Intro to Database Marketing
- Database Marketing: RFM Analysis
- Database Marketing: Customer Lifetime Value
- Database Marketing: Consumer Privacy Issues
- Completing the Circle of Marketing Information
- Relationship Marketing: One-to-One Solutions
- Database Warehousing for Customer Relationship Marketing
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| Steve Parry, Sales Productivity Consultants, Inc., 303-568-1500, steve@salesproductivity.us - Conquering Procrastination
- Breaking Through Your Comfort zone
- Stressless Prospecting
- Buyer-Seller Relationships: What Happened to Value?
- Client Development and Retention Strategies for Professionals
- Effective Communications for Professionals
- Advanced Listening Skills
- Building a Successful Sales Team
- Non-Traditional Selling Strategies
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| | Diane L Roggow, Market Illuminations, LLC, 303-456-0081, DRoggow@MarketIlluminations.com - The Emotions Color Evoke
- Brands
- How to Manage Your Brand for a Profitable Bottom Line
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| | Marcy M. Phelps, Phelps Research, 303-239-0657, mphelps@phelpsresearch.com - Beyond Google: Using the Internet for Business Research
- Secondary Market Research: What, Why, and How?
- Information as a Marketing Strategy Tool
- Power Networking for Introverts
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| | Allison Kent, texturemedia, 303-623-6997, akent@texturemedia.com - Business Development
- Partnership Marketing, Integrated Marketing, Community Marketing, and Post-Modern Marketing
- Interactive Marketing Strategy
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| Ivy Hastings, Fusionbox, Inc., 720-956-1083, ihastings@fusionbox.com - Planning and Executing a Web Strategy
- Blogging Best Practices
- How to Leverage RSS Feeds
- Designing for Optimum Search Engine Results
- Usability Best Practices
- Accessibility and the Web
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| Casey Demchak, Copywriter & Consultant, 303-697-4793, casey@caseydemchak.com Key Message Copy Platforms: The Secret Weapon To Increasing The Selling Power of B2B Marketing Materials Author: "Essential Sales Writing Secrets" |
| Susan Grattino, Korat Consulting, 303-377-5454, susan@koratconsulting.com Topic: Practical Tactical Marketing: Marketing Tools to Get You Noticed If you don’t have a huge marketing budget, and want to learn how to spend your marketing budget wisely, this topic is for you. This workshop will cover marketing tactics to effectively market your business, products, or services, and how to choose the right tactics for your business. |
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| James Clark, Co-Founding Partner, Room 214 303-444-9214 jclark@room214.com - RSS Marketing: Why You Need It Now
- What Ad Agencies and PR Firms Need to Know Now About Social Media
- Podcasting: Who's It For, How To Do It, How To Promote and Distribute It, How To Earn Revenues From It
- This is Not Your Teenager's MySpace Account!? Applying Social Media Applications to Business Objectives
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| | Laura Sonderup, Heinrich Hispanidad, 303-239-5235, lsonderup@heinrich.com Available Topics: - Getting the Message Right: Formulating Culturally Relevant Creative for Hispanics
- Hispanic 101: An Introduction to a Vibrant Culture
- Ethnic Marketing 101: Reaching Culturally Diverse Markets
- Refusing to Lose: How Non-Profits Can Beat the Downturn
- Insights on Marketing to U.S. Baby Boomers
- Finding a Place in the Mainstream: Marketing Financial Services to the Unbanked
- Understanding Media: A Guide to Developing Stronger Marketing Plans
- Gambling on Success: A Hispanic Marketing Casino Case Study
- ¿Español o inglés? Understanding Language Preferences in the Hispanic Market
- Marketing Financial Services to Immigrants
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