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May 26, 2016

Core Message Platforms: The B2B Marketer’s Secret Weapon to Raising ROI

Creating consistent selling statements throughout your B2B marketing materials can be a challenge...especially when you’re rushing to meet deadlines. Companies can solve this problem by relying on comprehensive Core Message Platforms that include a series of strong, benefit-driven statements.


Jun 22, 2016

Exclusive ANA/BMA Members-Only Event in Denver

ANA/BMA will be hosting an exclusive members-only event in Denver on June 22, 2016, from 8:30 am - 12:00 noon at the Denver Athletic Club. 


Latest From The Blog

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Why Smart Companies Are Making Customer Experience a C-Suite Job

May 25, 2016

As an expert in helping brands engage their customers, Len Devanna shares a recent experience that fell short of ideal.  I had a bad experience last week with a hotel chain that shall remain unnamed. In a nutshell, I called to make a reservation. Everything went smoothly. However, the agent suggested I hold the line for a ...


Rock your customers’ world: 8 tips for building effective messaging

May 13, 2016

Stacey Danheiser, owner of SHAKE Marketing Group, shares her insight about how you can build more effective messaging.  Read more from Stacey on her blog.  In musical circles, rock bands have been competing for the title “Loudest Rock Band in the World” for decades. And although some really iconic groups like Led Zeppelin and The Who have both carried ...


Calling All Thought Leaders!

Apr 26, 2016

BMA Colorado is collecting submissions for upcoming blog posts. We’re looking for members like you who have something to say and want to share it online with our BMA Colorado community. We’re specifically looking for ideas that include industry trends or insights, or tricks and tips that you think could help our member community.  We’d ...


Colorado's Only Association Devoted Exclusively
to Excellence in B2B Marketing

BMA We are your connection videoThe Colorado chapter of the Business Marketing Association is recognized as the premier professional association for business to business (B2B) marketers and a leader in advancing B2B marketing practices. We are the largest BMA chapter in the country thanks to our 500+ members who live and work throughout Colorado. We enrich the professional lives of our members by offering unparalleled opportunities for education, networking, recognition and exclusive access to
industry resources and services.