UPCOMING EVENTS

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May 31, 2017

Sphere of Influence: Where Do Influencers Fit Into Your Strategy

Learn how to break down what Influencer Marketing is, how to use it successfully, and how one can definitely fail at it, if done incorrectly.

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May 31, 2017

Masters of B2B Marketing Conference

Without a vision and design to make change happen, companies risk losing their competitive edge — and their most loyal customers.

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Latest From The Blog

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BMA Colorado Recognizes Top B2B Marketers at the 2017 Gold Key Awards

May 18, 2017

BMA Colorado hosted its XXIVK Gold Key Awards Gala on Friday, May 5, at the McNichols Building. Two hundred of Colorado’s top B2B marketers enjoyed small plates from Relish Catering and Events, wine from local winery Infinite Monkey Theorem, and craft beer from local brewery Crazy Mountain. Gates Corp. created the 24K-gold themed celebration, which ...

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Coordinate Lead Generation & Nurturing to Maximize Impact

May 3, 2017

Too often, I talk with companies that have separate lead generation and lead nurture programs. Most of these programs are managed as distinct initiatives rather than integrated strategies that work together to create informed prospects and an enabled sales team. This is a mistake. In the era of the self-directed buyer, when most of the ...

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Marketing That Matters

Apr 6, 2017

We live in a time of tremendous innovation, massive disruption, and constant change. Our customers are rewriting the rules on how they engage with brands, media, content, and each other. As marketers, we need to rethink the way we reach our target audience. But often our companies, executives, and teams lack the vision, skills, or ...

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Colorado's Only Association Devoted Exclusively
to Excellence in B2B Marketing

BMA We are your connection videoThe Colorado chapter of the Business Marketing Association is recognized as the premier professional association for business to business (B2B) marketers and a leader in advancing B2B marketing practices. We are the largest BMA chapter in the country thanks to our 500+ members who live and work throughout Colorado. We enrich the professional lives of our members by offering unparalleled opportunities for education, networking, recognition and exclusive access to
industry resources and services.

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