Member Only Event

Seven Ways to Enhance Your Marketing Strategies


As a member of BMA Colorado, we believe you deserve exclusive access to intelligence, networking, training and resources that will help you create better strategy and perform more effectively in order to drive change, build a competitive advantage and achieve stronger results. One way BMA Colorado delivers additional value to our members is through member-only events. Our members average 15 years of industry experience—you've paid your dues, now it’s time to reap the rewards. There are never any charges for member-only events, and they are open to members only. Simply register online.

Most marketing is counter-intuitive, or really counter-logical; we should be doing the opposite of what we're doing. We'll offer seven ways to fix or enhance your marketing and the marketing you are doing for your clients, including:

  • The Two Last Words of a Dying Marketing Campaign
  • Relying on Passive Marketing is Playing by the Wrong Rules
  • The Four Quadrants of Marketing
  • Your Competition, Isn 't. You Don 't Have Any - Here's Why
  • The Problem of Penguins-How to Be Memorable, and
  • Other ways to enhance your marketing strategies.

Chuck Blakeman has created and managed marketing campaigns for Sun Microsystems, Microsoft, Eli Lilly & Co., TAP Pharmaceuticals , and many other technology and pharma companies. His experience on local and small bu siness marketing is even deeper. Chuck will reveal his seven marketing enhancements and leave plenty of time for questions and interaction.

You 'll walk away with simple practical principles to apply to your marketing, as well as practical tools for making a difference right away in your marketing.

Who Should Attend?

  • Business Owners
  • Service Providers
  • In-House Marketers



Charles Blakeman
CEO, The Crankset Group

Chuck started and built seven successful businesses in 25 years both in the U.S. and internationally, and now uses his leadership experience to help business owners create success.  His company, The Crankset Group, provides outcome-based mentoring and peer advisory for business owners worldwide in the U.S., Europe, Africa, and Australasia.

Chuck served in the U.S. Army, followed by 13 years of service in non-profit leadership development. He sold one of his businesses to the largest consumer fulfillment company in America and led three other $10-$100 million companies through repositioning in the Marketing Support Services industry. He presently leads the Crankset Group and a multi-million dollar for-profit business based in Africa focused on solving poverty through development of local economies.

Mr. Blakeman is a results leader, not a thought leader, and has decades of sales, marketing and operations experience leading companies in marketing, import/export, fulfillment, call centers, website development, printing and direct mail processing. He now also exports agricultural products and minerals from Africa to the world. 

Some of Mr. Blakeman’s customers have included Microsoft, Apple, Eli Lilly, TAP Pharmaceuticals, Sun Microsystems, Tyco Healthcare, Johns Manville and many more. 
He is a regular convention speaker, magazine contributor, and non-profit board member.  His recent book, "Making Money is Killing Your Business," was named #1 Business Book of the Year by the National Federation of Independent Businesses (NFIB), the largest business owner association in America. 

Recent speaking appearances include Kenya, DR Congo, Ireland, New Zealand, and across the US. 100+ times a year.  Recent print and online appearances include Harvard Business Journal, Entrepreneur Magazine,, He was recently cited in Dr. Stephen Covey's recent book, The 3rd Alternative

Wednesday, May 15, 2013 3:30 to 5:00 p.m.


Crankset Business Transformation Center, 5660 Greenwood Plaza Blvd., Ste. 110, Greenwood Village, CO 80111


(No charge, but reservations are required)

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