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BMA Roundtable - Beyond the Basics of Online Marketing

THIS EVENT IS NOW SOLD OUT.  To be put on a waiting list, contact Marilee (303-607-9957).  Alternately, consider attending the Online Marketing Institute BootCamp on Tues, March 27.  Click here for details.

Sexton and Company is pleased to present the March breakfast roundtable, which explores the advanced techniques online marketers are using to stay in the top ten results of search engines. sexton_logo-small

Let’s face it there are two types of potential customers out there on the web: those who know your company and those who don’t. Both go online – and whether they find you or your competition isn’t usually decided by who has the prettiest web site.  

In this interactive roundtable, hosted by Jerry Sexton, we will:

  • Discuss which tactics successful online marketers  use to stay ahead of the competition
  • Delve deeper into these online tactics – from advanced SEO, micro sites, social media, PR and the projected $4.1 billion affiliate marketing program – to get an understanding of how these can be used by B2B marketers
  • Examine several local, regional and national marketing strategies to help potential customers find your company

When you don’t have the multi-million dollar budget of an Amazon or EBay – but still need to impact sales in a national, regional, or local level – join us, and learn what allows you to compete.

A continental breakfast will be provided.


Jerry Sexton
Sexton and Company Jerry Sexton is the owner of Sexton and Company and has been working on the web for over 20 years. From his early days in the Department of Defense connecting command and control centers via DARPANET (precursor to today’s world wide web), to developing nationwide online marketing strategies and implementing online campaigns today – Jerry understands the web from the technical and marketing perspectives. Clients include high tech and low tech companies, state and national agencies, and many local companies trying to compete against national brands.

Thursday, March 22, 2012 7:30 - 9:00 a.m.


University of Denver

Fritz Knoebel School of Hospitality Management, Room 229
Daniels College of Business
2044 E. Evans Ave.
Denver, CO 80208

See campus map for parking options.

View a map


  • BMA Members: $10
  • Not-yet Members: $25


Deadline: 3/20/2012
Maximum Attendees: 25