Webinar: Bridging the Sales & Marketing Divide

This BMAweb seminar, led by Mark Carr, Partner, CMG Partners, is focused on the following:

  • The Marketing and Sales divide: What is it? and Why does it exist?
  • Examples of common barriers and issues
  • Three challenges - and strategies used to address them
  • Ideas for closing the gap


The webinar is FREE for BMA members, $99 for not-yet-members.


Mark Carr
Partner, CMG

Mark Carr works with clients to dramatically improve their business results through the development and implementation of innovative business and marketing strategies. He often advises clients in relation to the launch of a new product, service or business unit. He has over a decade of management and consulting experience in the consumer products, financial services, telecommunications, Internet, health care and publishing industries.

During his management and consulting experience Mr. Carr’s clients have included large organizations such as XM Satellite Radio, Nextel, Verisign, Marriott, Nextel International, and Banknorth as well as mid-sized and entrepreneurial ventures such as Raritan, Evolved Nanomaterial Sciences, RealBenefits, Salient Stills and Cyra.

Over the past decade he has served on both sides of the management equation, working as a strategy consultant and as a senior executive at a number of firms.

Prior to going into management consulting, Mr. Carr was a business journalist  and editor.

Mr. Carr writes and speaks regularly on a variety of topics related to business and marketing strategy. Mr. Carr’s bylines include articles in several publications that include the Financial Times, Sales and Marketing Management, CFO Magazine, Journal of Business Strategy, NC Business Leader, PR News, Management Consultant International, Marketing Magnified and www.MarketingProfs.com, just to name a few.

Tuesday, January 19, 2010 9 am MST


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