BOOK REVIEW - MACKENZIE’S ORBITING THE GIANT HAIRBALL

September 06, 2008

Posted by BMA Colorado. Published in Press Releases

by Robin Seidner, CBC This book is certainly not new. It was published in 1998 -- how about that for ancient history in the business world! But, that being said, it is by far one of the best books I have...

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Message from the President

September 06, 2008

Posted by BMA Colorado. Published in Press Releases

To all BMA Colorado Members Looking ahead into the upcoming BMA program year, I am excited to be your new President. My personal vision is to continue growing Colorado BMA, offering relevant and compelling...

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Industry News and Views, September 2008

September 06, 2008

Posted by BMA Colorado. Published in Industry News

by Vic Drabicky of Range Online MediaEvery time I hear the word “scalability,” I can't help but think of the IBM Innovation Man commercial that says, “I for ideation, I for incubation,...

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Sponsors

September 06, 2008

Posted by BMA Colorado. Published in Press Releases

BMA Colorado is pleased to announce Emma is now the exclusive Email Marketing Sponsor for the chapter. BMA Colorado will be using Emma's user-friendly email service to send out our award-winning newsletter,...

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FOUR ELEMENTS FOR LAUNCHING YOUR NEW MARKETING PROGRAM IN THE INTERNET

September 06, 2008

Posted by BMA Colorado. Published in Press Releases

by Eric GagnonExtracted from BMI Business Marketing Institute (http://www.businessmarketinginstitute.com/tmn080508.html) Whenever you're starting a new marketing program, either for a new product, or...

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Question of the Month

September 06, 2008

Posted by BMA Colorado. Published in Press Releases

What are 6 key questions to ask in evaluating a trade show opportunity? Answer: Once you’ve identified the top trade shows in your industry, contact the show producers or  visit their website.  Then...

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BMA Beat, September 2008

September 06, 2008

Posted by BMA Colorado. Published in BMA Beat

By Marilee Yorchak, CAE BMA members on the move! Jeannie Zaemes, CBC, has announced that her company name (Gambro BCT) has changed to Caridian BCT. Casey Hibbard (Compelling Cases) has moved back...

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New and Renewed Members, September 2008

September 06, 2008

Posted by BMA Colorado. Published in Press Releases

Welcome to our newest members: Stephanie KlempDirector, Client DevelopmentThe Gene Pool720-570-3200stephaniek@genepoolteam.comGina LaMar SalesEmma email marketing800-595-4401 x121gina@myemma.com Misty...

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WHAT IS THE NUMBER ONE RULE FOR A SUCCESSFUL PRODUCT LAUNCH

September 03, 2008

Posted by BMA Colorado. Published in Press Releases

Screw this up and your product is dead in the water! By Beth Wampler New product or service launches are fun—and a lot of work. Identifying target markets, defining features and benefits, creating...

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WILL WIDGETS WORK

September 02, 2008

Posted by BMA Colorado. Published in Press Releases

By Aaron Kahlow In my travels for the Online Marketing Summit, many, many times I have been asked about Widgets and Gadgets when speaking/writing on Social Media. Questions range from: "what is a widget"...

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